Search Engine Marketing
Search Engine Marketing (SEM) is all about getting your advertisements onto Search Engines like Google, Yahoo! or Bing. Another term for it is called pay-per-click. Processes inclusive of keywords research, A/B testing, cost optimization.
Search Engine Optimization
Search Engine Optimization (SEO) is about getting your website onto the first page of the search results relative to the a certain set of keywords. Such ranking will enable you to gain legitimacy, reputation among search users as users will tend to trust the ranking by the search engine algorithms.
Social Media Marketing
Social media platforms like Facebook, instagram, Sina Weibo are gaining tractions from advertisers. The main particular reason is because consumers are starting to trust those platforms when it comes to making buying decisions. Social media platforms are also improving the way marketers can choose to target their audiences.
Social Media Management
Social Media Management, is more of storytelling via photos, contents and sharing of relevant news. The aim is to build up a core group of followers whom will have the potential to turn into loyal customers and as such, your brand values will rise. Relevant, interesting and truthful contents are vital when it comes to Social Media Management.
With the advent of consumers' digital knowledge and ease to make digital payments, a website play an important role, if not more crucial than your storefront. With the use of analytical data and methodologies, we will be able to identify and improve your virtual storefront to convince consumers of its relevancy and ease-to-use.
Remote Working Consultancy
While this might not boost your revenue directly, remote working is vital as it allows you or your team to react immediately to sales enquiries, disaster management or issues faced which potentially will affect your sales and brand image. Having a conducive and effective working condition will prevent such incident from happening.